About this ebook
Find clients who make you feel comfortable, grow your business, and reclaim your time—without being a pushy, arrogant salesperson.
This book will show you:
Why low prices don’t do you or your clients any favours—and how to raise them without a fuss (because raising your prices doesn’t need to be a heart-thumping, stomach-churning experience)
How to market your business without the ick factor
How to build a full appointment book and waiting list on your terms
A little confidence is all you need to ignore your competitors and forge your own path
Why it’s crucial to ditch the guilt and acknowledge your self-worth
Kathy Scott has been a massage therapist for 12 years and runs her own corporate massage business. The knowledge she’s gained has allowed her to specialise and create work for other therapists—and now she’s sharing her story with you. She’s been where you are, and understands the challenges you’re facing.
If you’re ready to create a business that fills you with delight and brings in only the kind of clients you love to touch, pick up this book and start reading.
Discover more
Ratings and reviews
About the author
“I wish I had known at the beginning how to run a business.”
“I wish I had looked after myself better…”
Do I know you? Maybe I do, maybe not—but if you’re a massage therapist running your own business, I bet one if not both of those quotes resonate with you.
I also remember being told: “You’ll have to get a job, you can’t make a living out of doing massage!”
This isn’t what you need to hear when you are just starting as a massage therapist and struggling to find clients.
I haven’t always worked in the health and wellbeing profession. For around 20 years I worked as a property lawyer. I enjoyed the fact that I was helping people but never felt as if being a lawyer was really me. I gave in my notice without knowing what I was going to do but someone must have sown the seed about massage. As it turned out taking that initial massage course was the best career decision I ever made.
But I struggled as I know many therapists do when they first start their businesses. We learn so much about massage techniques, health, and safety, but very little about how to run a business, there just isn’t enough time on the courses to fit in everything you need to know.
I floundered for several years. That frazzled, constantly tired person, running from pillar to post to accommodate my clients’ needs didn’t exactly fit with the vision of being my own boss, working on my terms, and enjoying my work. Eventually, I discovered excellent business advice as to simple, effective ways to find clients you want to work with, retain them, enjoy what you do, and build up your business without burning yourself out. I now feel I have control of my diary, making space for my own health and wellbeing as well as that of my clients.
It is possible to do a job you absolutely love and make a living from it, but on your terms and without burning yourself out. I hope my experiences of good and not so good business decisions will help you grow that business you deserve.
