The Study of the Linguistic Landscapes: Shanghai as an international metropolis

· Springer Nature
Ebook
169
Pages

About this ebook

This book sheds light on various modes and dimensions of the linguistic landscape to fulfill diverse functions, transcending sociolinguistics to integrate with urban public image theory. This integration shapes city images and embodies the personalized innovative spirit and humane warmth of international metropolises. This book also applies urban branding theory, together with case analysis and fieldwork methods to study how Shanghai's image as an international metropolis is established through linguistic landscapes in public places by exploring it’s commercial and tourism-cultural values. This book could serve as a useful reference to researchers and professional readers interested in sociolinguistics, urban branding, urban planning, tourism as well as art design.
This book sheds light on various modes and dimensions of the linguistic landscape to fulfill diverse functions, transcending sociolinguistics to integrate with urban public image theory. This integration shapes city images and embodies the personalized innovative spirit and humane warmth of inter...

About the author

Jian Li is full professor from School of Foreign Studies at Shanghai University of Finance and Economics, China, Her research interests include language contact, linguistic landscape, computer-assisted pronunciation training, and phonology. Prof. Li has published papers in multiple journals, including Journal of Multilingual and Multicultural Development, English Today, System, Language Learning & Technology, Computer-Assisted Language Learning, and Journal of Chinese Linguistics. In addition, she has participated in the compilation of Encyclopedia of Chinese Language and Linguistics (2015, Brill), as well as took lead on a Shanghai Art Science Planning Project on the Public Image Construction of Shanghai as an International Metropolis from the Perspective of Linguistic Landscape.

Jian Li is full professor from School of Foreign Studies at Shanghai University of Finance and Economics, China, Her research interests include language contact, linguistic landscape, computer-assisted pronunciation training, and phonology. Prof. Li has published papers in multiple journals, incl...

Rate this ebook

Tell us what you think.

Reading information

Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.
Flag as inappropriate

More by Jian Li

Pre-service Teacher Education Policy Development: A Global Perspective
Jian Li
CHF 142.00CHF 99.40
International School Policy Development: Insights from China
Jian Li
CHF 153.50CHF 107.45
Comprehensive Global Competence for World-Class Universities in China: Context, Concept, Model and Evaluation
Jian Li
CHF 118.00CHF 82.60
Global Higher Education Shared Communities: Efforts and Concerns from Key Universities in China
Jian Li
CHF 59.00CHF 41.30

Similar ebooks

International School Policy Development: Insights from China
Jian Li
CHF 153.50CHF 107.45
Borrowing: Loanwords in the Speech Community and in the Grammar
Shana Poplack
CHF 38.54CHF 26.98
Comprehensive Global Competence for World-Class Universities in China: Context, Concept, Model and Evaluation
Jian Li
CHF 118.00CHF 82.60
Concealed Silences and Inaudible Voices in Political Thinking
Michael Freeden
CHF 85.04CHF 59.53