The Last 8%

JP Pawliw · Bill Benjamin

Apr 2027 · Hachette UK

Ebook

320

Pages

Eligible

This book will become available on April 15, 2027. You will not be charged until it is released.

About this ebook

We all know what it's like to hold back from making a decisive move, offering our most candid feedback, or even advocating for ourselves because it was easier and safer to take the well-travelled path - but these are also the hinge points that transform reputations, relationships, and results.

Drawing on a landmark seven-year study of 34,000 people, JP Pawliw and Bill Benjamin reveal a consistent pattern: in high-stakes moments people hold back an average of 7.56% of what can make the crucial difference between 'taking your shot' and regret at failing to do so. Rounded, they call this gap the 'Last 8%'.

The book explores the brain function reasons for this gap and equips readers with effective tools to close the gap. Blending neuroscience, behavioural research, and stories from astronauts, Olympic athletes, Fortune 100 executives, and frontline professionals, THE LAST 8% provides a practical roadmap for acting with decisiveness in pressure situations.

It teaches individuals to regulate their biology in the heat of the moment, while also offering leaders a proprietary framework - the Last 8% Culture Map - to build teams and organisations where candour, accountability and trust drive performance.

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About the author

JP Pawliw is a co-author of the New York Times bestseller Performing Under Pressure, has spoken at seven Olympic Games, and has coached leaders in the NBA, NFL, and Fortune 100. Bill Benjamin has partnered with him for two decades, advising clients from NASA and Goldman Sachs to Johnson & Johnson and Blue Cross. Their speaking engagements regularly take them to 90-100 companies, reaching 100,000-150,000 people a year. Internationally JP Pawliw is represented by the top speaker bureaus in the UK and Europe and has delivered several programs in those locales including: Linklaters, Clifford Chance, Caldic, HSBC, Chanel, Mercedes, BMW, SAP, L'Oreal, Spotify, Novo Nordisk, Shell, Nestle, Sperbank (Russia), BASF, Accenture, Novartis, Rio Tinto, Volvo, Bayer, Sanofi, AstraZenca, Schneider Electric.

JP Pawliw is a co-author of the New York Times bestseller Performing Under Pressure, has spoken at seven Olympic Games, and has coached leaders in the NBA, NFL, and Fortune 100. Bill Benjamin has partnered with him for two decades, advising clients from NASA and Goldman Sachs to Johnson & Johnson...

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