BrandMania

The official app for BRANDmania 2026 in Essen – your smart companion throughout the entire event.

Meet BrandBeast, your AI companion: Ask him anything about speakers, brands, food, and games, and start engaging conversations.

Here's what you can expect:

• Program: All shows, keynotes, and highlights for Day 1 and Day 2 – create your own personalized schedule with "My Program."

• Interactive Content: Videos, audio, and the latest content about brands, speakers, and stages.

• Map: Quickly find your way around the exhibition grounds.

• Scan: Point your camera at brands, tickets, or Journey QR codes to unlock content.

• Challenges & Rewards: Take on challenges and earn rewards.

• Program Information at a Glance: Stay informed with important dates and updates.

Get the BRANDmania app and experience the event interactively – from the opening ceremony to the grand mascot parade!